/ Undergraduate /

Business Management and Marketing

BSc (Single Honours)

Start date:

April 2024
September 2024

You'll need:

112 UCAS points (or equivalent)

Foundation Year entry: 64 UCAS points (or equivalent)

UCAS code:

N193

N501 (if choosing Foundation Year)

Get the skills and knowledge that will prepare you to work in the rapidly evolving, and hugely diverse world of marketing.

Did you know?

2023 Teaching Excellence Framework (TEF) Silver Award for delivering high-quality teaching, learning and outcomes for students.

This course is accredited by The Chartered Institute of Marketing (CIM) and by the Chartered Management Institute (CMI).

 

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This course offers all students the option of a one-year paid work placement, to boost your employability even further. If you choose this route, you will take the placement following year two of your course, and then return to complete your degree.

Why take a placement?

A placement year is the perfect opportunity to gain valuable work experience, to build on the career skills we will teach you on this degree. The connections you make on the placement will improve your career prospects further, and equip you with the skills you need to secure graduate-level employment.

How we support you

The University's Placement and Work Experience Team are experts at helping you to secure a placement. They will work closely with you from the start, helping you research potential employers, discover placement opportunities, create and pitch your CV, and will coach you to perform well in interviews. We aren't able to guarantee a placement, but our sector-leading advisors will give you the best possible chance of securing one.

Find out more about how we'll support you

We understand that your plans might change once you start your programme. If you decide not to do a placement, you will have the option of completing the three year version of your programme.

Whatever your choice, you will have access to many opportunities for work experience through our Placement and Work Experience Team, and access to face-to-face and 24/7 online careers support.

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Skills

Make an impact with the professional marketing skills that matter most to employers.

With our BSc Business Management and Marketing you'll focus on your future employability by building your academic, leadership and management skills and practising them in problem-based team activities and scenarios. 

You'll gain in-depth knowledge of:

  • Consumer behaviour
  • Digital marketing
  • Key areas of branding and marketing in a global context

You’ll learn how to identify and solve problems and to communicate your ideas with impact. We’ll also help you to increase your employability through annual Business Readiness modules.

As your management and marketing skills grow, you’ll develop the commercial acumen, emotional intelligence, and self-reflection you need to realise your goals.

And you can put these skills into practice with an optional work placement after Year 2. Fully supported by our Placement Office, this is a chance to gain real-world experience before you graduate and get paid while you make valuable connections.

An accredited programme

This programme is dual accredited by the Chartered Management Institute (CMI) and the Chartered Institute of Marketing (CIM). Upon successful completion of the programme, Roehampton on-campus students who complete the whole programme with Roehampton will be eligible for a CMI Level 5 qualification in Management and Leadership (subject to passing the required mapped CMI modules and CMI moderation). 

In addition, we are CIM accredited and our degree has been mapped against CIM qualifications to apply module exemptions for professional CIM qualification. This provides you with the opportunity to gain an industry-recognised, professional marketing qualification alongside your degree. 

Learning

Get the marketing skills that matter most to employers.

With our BSc Business Management and Marketing, you'll gain a detailed overview of how businesses need to present themselves in increasingly competitive and disruptive customer environments, as well as specialist marketing knowledge. You'll:

  • Build your understanding of managing people, operations, logistics and finance.
  • Learn how businesses need to operate effectively and responsibly in culturally diverse markets
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We deliver a modern, practice-based curriculum, with a focus on sustainability.

You’ll also take a Business Readiness module each year, designed in line with the CMI’s employability framework to help you develop key skills.

Our faculty of academic experts and working professionals will guide you through a blended mix of:

  • Lectures
  • Seminars
  • Independent learning
  • Online study skills
  • Assessment preparation sessions

As our courses are taught over no more than three days per week, you’ll have the flexibility to take on paid part-time work, placements, or internships – gaining real-world experience before you graduate.

We apply world-leading research and the latest thinking to your studies to help you develop a global mindset. You can also gain international experience through an optional semester abroad, with Roehampton Abroad scholarships of up to £1,000 available to help with the cost.

Assessment

Benefit from assessments that prepare you for life beyond university.

You'll be assessed using a wide range of theory and practical assessments that replicate the world of business today. This includes coursework, reports, exams (on Accountancy and Finance modules only) and online tests.

Other types of assessments include portfolio evaluation, case studies, critical poster, consultancy projects and using the Bloomberg terminal to track performance of a live asset.

All of these methods will help you demonstrate the breath and knowledge you've learnt. 

Between Years 2 and 3, you can choose to enhance your practical work experience by applying for a year-long paid professional placement.

Career

Earn a degree that you can do marketing with.

With its optional paid work placement and dual accreditation with the CMI and CMI, our BSc Business Management and Marketing degree is the ideal launchpad for careers in a wide range of marketing roles, either in an agency or within organisations, including:

  • Advertising Executive
  • Marketing Manager
  • Communications Manager

Wherever you want to go in the future, you’ll be preparing for the world of work from day one at Roehampton, with regular access to:

  • Employability events
  • Guest industry speakers
  • Networking opportunities
  • Personalised mentoring and careers support.

You’ll graduate ready to grab every opportunity that comes your way.

How our careers service supports you

Our careers support team is available to support you from the start of your studies until after you graduate. They will help you build your CV, prepare for interviews, and meet and learn from successful graduates working at the top of their careers.

You’ll also have opportunities to work with our partners across London and beyond, and to attend a Roehampton jobs fair where you can find out about graduate opportunities and meet employers.

Open days

Get a real taste of our campus, community and what it’s like to study at Roehampton

Full-time UK undergraduate students apply through UCAS.

April 2024 entry tuition fees

Year one fees

UK: £9,250
Placement year: £950

September 2024 entry tuition fees

Year one fees

We offer a wide range of scholarships and bursaries. See our 2024 financial support pages for UK students.

We also provide other ways to support the cost of living, including free buses and on-campus car parking, hardship support and some of the most affordable student accommodation and catering in London. Find out more about how we can support you.

International undergraduate students apply through our direct application system.

April 2024 entry tuition fees

Year one fees

EU and International: £15,000
Placement year: £950

September 2024 entry tuition fees

Year one fees

EU and International: £15,750
Placement year: £998

We offer a wide range of scholarships and bursaries. See our 2024 financial support pages for international students.

We also provide other ways to support the cost of living, including free buses and on-campus car parking, hardship support and some of the most affordable student accommodation and catering in London. Find out more about how we can support you.

Need help or advice before applying?

Business and Law

Be part of a diverse learning community that values excellence, reflection, inclusivity, ethics and collaboration. 

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