Undergraduate courses
Undergraduate courses
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Postgraduate courses

Marketing and Multimedia

Why study at Roehampton

  • One of the few Marketing and Multimedia degrees offered by a UK university.
  • A fast track to employment – Accredited by the Chartered Institute of Marketing (CIM), graduates can attain a Graduate Gateway Status.
  • Roehampton is ranked best modern university in London (Sunday Times Good University Guide 2015).

Strong links with companies such as Haymarket, Marks and Spencer, Santander and Waitrose.

Demand for skilled graduates is high – it is estimated there are 300 digital design agencies in London alone. Technology is re-designing marketing practices for organisations. A skillset that combines high-level technological skills, with an understanding of marketing theory and practice, is paramount you want to develop a professional career in the contemporary marketing field. This degree is designed to provide your with this experience. In addition, it is fully accredited by the Chartered Institute of Marketing (CIM), giving you the chance to gain a Graduate Gateway Status.

More details

This degree will provide you with expertise in the area of marketing, particularly in relation to technology. It provides an extensive foundation in marketing theory combined with technological expertise in the area of multimedia design and implementation. 

You will leave with the ability to apply digital technology to meet specific marketing aims and objectives and with an understanding of what can and should be utilised to effectively engage with past, present and future customers. The degree provides a unique set of career skills to ensure a quick transition from degree to the workplace, equipping you for a successful career in digital marketing.

Chartered Institute of Marketing (CIM) Graduate Gateway Status

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide. Our course has been awarded Graduate Gateway Status by the CIM, which replaces the previous Dual Award status now no longer offered by the CIM.

This status gives Roehampton students exemption from one of the three modules required to achieve CIM’s internationally recognised Professional Diploma in Marketing. CIM professional qualifications are highly sought after by employers. Roehampton’s unique portfolio of marketing centric degrees equip our students with the best opportunities for a successful marketing career.

In addition, the University of Roehampton Business School is a CIM Accredited Study Centre and is fully qualified to deliver all of the prestigious CIM professional qualifications to students and members of the marketing profession.

Example modules

  • Creative Environment
  • Multimedia
  • Digital Marketing

Career options

Graduates develop excellent skills, ready for careers as website designers, account managers, marketing professionals, SEO consultants, digital marketing analysts and 'hybrid' roles in the digital marketing and creative industries.

UCAS code

NG54

Level

Undergraduate

BSc

Single honours

Entry requirements

General entry requirements »

Department

Business School »

Duration

3 years (full-time)

Tuition fees

£9,000 (2015; UK/EU) »

£12,000 (2015; International) »

Cash scholarships and bursaries available »

Programme outline

View the full details »

View Key Information Set »

Related courses

Human Resource Management »

Business Management and Retail Marketing »

International Business »

Marketing »

Further information

Contact our Enquiries team
enquiries@roehampton.ac.uk »
+44 (0)20 8392 3232

Undergraduate open day

Saturday 3 October 2015

 
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