On this programme you will explore current debates about culture and the ways in which the media brings about social, cultural and political change.
You will gain an understanding of notions of 'identity' within the context of cultural life and how people engage with media forms such as television, radio, print, digital communication, advertising and social media. The course will equip you with the knowledge and skills you'll need to engage critically and creatively with media and identity, both significant areas of contemporary culture.
During the programme you will consider the relationship between mass media and society and, drawing on other disciplines such as sociology, political science and cultural studies, will be introduced to some of the key approaches to analysing the media-society relationship. Plus, you'll study key developments in the media, how media texts are produced, distributed, regulated and consumed, and the ways in which the media can influence society.
You will also debate the ways the media functions as an important part of any modern democracy, as well as the current debates around freedom of the press and how media appointed critics play a role in helping to shape public opinion.
Being located in London means you can immerse yourself in the creative culture of the capital at festivals, studios, galleries and pop-up cinemas. The course offers work placement module opportunities which could see you work within many areas of the creative industries from TV, film, on-line and print media, arts and campaign organisations, museums, art galleries, theatres and community projects.
In your first year, you will be introduced to key aspects of theory within the field of media and cultural studies, focusing on different concepts relating to the notion of identity. You'll gain an in-depth understanding of the development of mass media and the role it plays within culture and society, examining topics such as mass communications, sociology, political science, media and cultural studies.
In your second year, you'll explore the ways in which non-fiction media such as news, documentary, lifestyle journalism and popular factual television articulate and explore contemporary experiences of profound social change. You may also study global trends in television and the major themes and topics in the realms of popular culture. Other topics currently include radio and podcasting, travel journalism and politics and the media.
In your third year, you will have the opportunity to undertake a work placement and a piece of research on a topic that is of interest to you for your dissertation. Other topics students are currently studying in their final year include major 'media events' such as 9/11, Cult Film and TV and modules such as Understanding Globalisation and Reporting Africa.