Duration:
September: 1 year (full-time)
January: 1 year, 3 months (full-time)
Please add an additional year if undertaking the Professional Experience Year: integrated 2-year masters.
Number of credits:
180 credits at level 7
Start date(s):
September 2025
January 2026
September 2026
This degree offers a stimulating programme of study, with an emphasis placed on equipping you with global marketing concepts and techniques that are demanded by organisations and marketing agencies.
Did you know?
You will be able to participate in the Global Leadership Programme which will develop you skillset and prefessionalism through lectures, workshops and networking.
This degree is accredited by The Chartered Institute of Marketing.
This course is available as an extended masters for international students
Modules
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The MSc with placement offers students the opportunity to complete a placement year (30 weeks) during Year 2. The aim of the placement experience is to provide a route for students to develop genuine and practical problem-solving skills in a professional context, to apply learned concepts into practice within their fields of specialism, and to enable students to gain a better understanding of your own abilities and employment potential.
If you are an international student on a visa, your CAS will have a course duration of two years, subject to meeting the UKVI’s standard requirements.
Please be aware that placements:
- are not guaranteed;
- are typically unpaid;
- include a programme of support to assist students in researching, applying for, and finding an appropriate placement;
- must be verified and approved prior to commencement; and
- will be monitored for quality and attendance.
Placement preparation and support
As part of postgraduate degrees with placement, students are enrolled in a compulsory Placement Preparation Module (which include a series of workshops) that take place in Term 1 of Year 1. The workshops and activities in this module are designed to help students find and secure a placement and develop key employability skills and knowledge to succeed in the world of work.
- Attendance on the Placement Preparation Module is compulsory with a requirement that the student attends 80% of the timetabled workshops and fully engages with the module requirements and with the Careers and Placement teams.
- The Careers and Placement teams will support students by providing advice on topics such as exploring career paths, CVs, Cover Letters, and interview skills.
Placement Year
- During the placement year, students will undertake a placement with an employer and complete a 40P credit Placement Module.
- To be eligible for the Placement Module, students must have successfully passed taught modules (students do not have to have completed the Consultancy Project (RBP040L052) or the Dissertation (RBP040L051) before the commencement of the placement), met the requirements of the Placement Preparation Module, and secured an approved placement.
- A placement is not guaranteed. The University will offer guidance and support and recommend students to interested organisations; however, it is ultimately the student’s responsibility to secure a placement.
- The placement can be full-time or part-time (a minimum of 3 working days, 21-24 hours per week) and can be carried out in-person or remotely, and through work-based projects.
- The placement will ideally be tailored to your interests and aspirations but ultimately meets the needs of employers and must provide relevant experience in line with the learning outcomes of your academic programme. Whereas the roles offered may vary, the emphasis should be on securing a placement within promising growth areas of your discipline and, on both applying and developing existing knowledge and skills in the work place as well as gaining new knowledge and skills.
Professional Experience Year
This course also offers the option of a Professional Experience Year. This programme combines dynamic career modules with flexible placement opportunities. After completing your first year of study, you'll then complete a full year of Professional Experience training as part of your degree. This will give you real career experience. This unique opportunity offers you distinct paths to build your expertise.
Skills
Gain the expertise you need to standout in today’s marketing marketplace.
The Roehampton MSc Global Marketing will give you the essential expertise of contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.
You’ll be introduced to the:
- Strategic, financial and operational context of management
- Digital marketing strategies
- Increasingly data-driven context in which business leaders operate
You will also learn how to leverage digital marketing and customer engagement strategies to achieve real impact on business objectives through marketing.
Professional Development Programme
Through this mandatory, co-curricular module, you’ll practice and enhance your core skills in the following areas:
- Presenting
- Critical writing
- Research
You’ll also work on negotiation techniques, developing the credibility of your arguments to give you the competitive edge.
Professional placement
If you want to apply academic theory to the real world of business before you graduate, you can also take an optional, paid placement in Year 2. Where possible, this will be tailored to your individual interests and career aspirations. But wherever your placement takes you, it will enable you to:
- Learn on the job
- Influence decisions
- Contribute to business development and projects
Professional accreditation
This programme is accredited to a CIM qualification. This CIM accreditation will provide you with the opportunity to be part of a worldwide community of members and enhance your employability by taking CIM globally recognised professional qualifications in your initial steps towards Chartered Status.
Learning
Choose an MSc that works for you.
Created in collaboration with industry-leading research and professionals, the Roehampton MSc Global Marketing has a global outlook – preparing you for the challenges of senior management within an international environment.
Working in high-spec facilities, like our Business Laboratory and new Bloomberg Trading Room, you’ll gain a critical understanding of:
- Corporate strategy
- Leadership
- Finanical performance management
Our research methods class will equip you with the knowledge and techniques needed to pursue empirical fieldwork of academic rigour, real world impact and practitioner relevance.
You’ll also have the chance to pursue a consultancy project with either a multinational corporation or a prominent SME in London.
The Roehampton Business School is a progressive and inclusive community, putting you at the centre of your learning journey. Recognising that our students have different personal circumstances, we limit on-campus teaching to a maximum of two days per week, enabling you to balance your studies with work, family, and other external commitments.
Careers
Carve out your career on a global marketing stage.
With an MSc Global Marketing from Roehampton, youll emerge with the knowledge and skills to work in large multi-national corporations, global SMEs or specialisit marketing agencies. You could work in:
- Brand management
- Digital marketing planning
- Strategic marketing management
Whatever your aims or aspirations, our dedicated careers support team will be on hand to support you from day one, with personal coaching, CV and application writing, presentation practice, mock interviews, and networking opportunities.
And our optional professional placement in Year 2 is the perfect platform to make career-defining connections before you graduate.
Open days
Get a real taste of our campus, community and what it’s like to study at Roehampton
Applying
UK postgraduate students apply through our direct application system.
Course subject to curriculum enhancement and revalidation.
General entry requirements
April 2025 entry tuition fees (UK)
| Level of study | Full-time | Part-time* |
| MSc | £11,025 Placement year: £1,995 |
£5,788 |
*average fee per year
September 2025 entry tuition fees (UK)
| Level of study | Full-time | Part-time* |
| MSc | £11,250 Professional Experience Year: £2,500 |
£5,625 |
*Year 1 fee
We offer a wide range of scholarships and bursaries. See our financial support pages for UK students.
We also provide other ways to support the cost of living, including free buses and on-campus car parking, hardship support and some of the most affordable student accommodation and catering in London. Find out more about how we can support you.
International postgraduate students apply through our direct application system.
Course subject to curriculum enhancement and revalidation.
General entry requirements
April 2025 entry tuition fees (international)
| Level of study | Full-time | Part-time* |
| MSc | £17,850 Placement year: £1,995 |
£9,371 |
*average fee per year
September 2025 entry tuition fees (international)
| Level of study | Full-time | Part-time* |
| MSc | £18,250 Professional Experience Year: £2,500 |
£9,125 |
*Year 1 fee
We offer a wide range of scholarships and bursaries. See our financial support pages for international students.
We also provide other ways to support the cost of living, including free buses and on-campus car parking, hardship support and some of the most affordable student accommodation and catering in London. Find out more about how we can support you.
